Imagine knowing exactly what to say to capture the attention of potential PT clients & turning that attention into burning interest by showing them exactly how you are going to help them and the positive impact it will have on their lives.
In this 60-minute workshop you’ll learn how to systematically upgrade your Personal Training product using the 4 pillars of Product Design (Problem, Promise, Profit & Process), so that you can be confident in what you offer & create more interest in your PT product, leading to more sales & better client results.
You’ll be able to communicate exactly what you do with confidence & deliver it with excellence to create a conveyor belt of incredible results, giving your clients no reason to leave & all the reasons to tell everyone about you.
Learning Outcomes:
• Identify your target audience so that you know exactly who you’re trying to help.
• Use your understanding of your audience, your own experience & skill sets to identify what you are going to help them achieve.
• Identify the positive impact, beyond the result you help them achieve, that your product will have on your clients.
• Outline the journey that you will take a client to move them from their current situation to their ideal situation.
• Choose the core & special deliverables of your product, so that you are delivering the perfect solution for your target audience, to give them the best chance of success.
• Be able to clearly articulate each of these so that you can capture the attention of potential clients & get them interested in working with you.
